Brian & Gabrielle Bosché is the couple behind The Purpose Company. Like its name suggests, The Purpose Company claims to help people find their exact purpose, and unlock the keys to their success. Whether it’s writing a book, starting a blog, speaking at a TEDx Talk, or whatever it is, The Purpose Company is here to get you started with your goals. Ready to reprogram your life through their Purpose Mastery offer? Better read this review first before jumping right in.
Again, The Purpose Company’s Purpose Mastery is a proven system (or so they claim) that lays out a blueprint for you to get out of your own way, gain traction in every facet of your existence , and create a life around your exact purpose. It’s here to point out what to do first, what to do next, and how to turn your potential energy into, uh, real energy. The last bit is not what I learned from my physics class, but okaaaay.
To continue, the approach here is dealing with, uhm, what needs to be dealt with one at a time. It’s like those martial arts movies where enemy minions (what needs to be dealt with) wait for their turn to get smacked the bajeezus out of ‘em. Most of the time, it’s not going to naturally happen in real life, so The Purpose Company will show you how to make this possible by lining ‘em up, then knocking ‘em one by one.
Anyhow, here’s the list of what Purpose Mastery claims to do for ya: One, increase fulfillment in every area of your life; two, decrease anxiety about what you should do; three, increase clarity about what you must do next; four, decrease distraction keeping you from happiness; five, increase short term and long term income; six, decrease feelings of running out of time; and seven, increase impact, legacy, and happiness.
It’s too vague and too random of a list, I know. But hey, I’m just parroting what they say they’ll do as written on their website. Take note that I’m not implying that they’ll deliver on it, though. Not on everything they say, at least, since a mindset conditioning course can only do so much. That’s what Purpose Mastery is BTW, a mindset conditioning course that’ll try to wank ya mind to try make ya the better, maybe even the best version of yourself. Which means it depends mostly on you whether it’ll hit or miss.
That’s the problem, these kinds of programs usually miss worse than freakin’ stormtroopers. That’s especially true on the promise of increasing your income. Having a proper mindset is good and all, but it takes more than that to get a winning biz going. At the end of the day, you’ll still need a proven business model to go along with your mindset in order to secure the bag.
I do commend The Purpose Company for including a training on sales (related to becoming their so-called branded expert) and writing a bestselling book within their Purpose Mastery offer, although, of course, I don’t think it’s enough. Besides, I do think that writing a book as they suggested is not really for profiting off of it, but only for building your personal brand. If you’re not doing a biz or career that can take advantage of the said brand, then it’s all moot.
Go on, call me a skeptic because I really am. And I’m not ashamed of admitting that given that these courses are only backed by pseudoscience stuff, and that only. The Purpose Company not being an exception, obviously. In particular, they mention how they use “brain-science backed sequencing” to give you a life breakthrough. I’ll say they just pull that term out their ass.
If listening to people tell their inspirational stories is your thing and you have lots of extra cash to spare, then I won’t stop you from availing The Purpose Company’s offer that likely costs around $1.5k or more. I’ve seen the TEDx talks of Brian and Gabrielle, and they’re pretty good speakers with inspirational stories to share, so there’s that. Just remember to not expect anything groundbreaking to happen because if you do, you’re just setting yourself up for disappointment. It may happen, but it probably won’t.